Mission and Goals

The mission of the Association is to promote, represent and celebrate the  greeting card industry.

To advance our mission, we:

  • Share the good news about our creative, entrepreneur-filled industry, the greeting card professionals we serve, and the unique emotional connection their products create between senders and recipients
  • Provide opportunities for knowledge  exchange and business development
  • Educate members about  news, trends and emerging issues that might impact the industry and their  businesses
  • Advocate for the industry and the citizen mailer with government and regulatory agencies
  • We act as the voice of the industry, and the citizen mailer

For more information, contact GCA Executive Director, Peter Doherty.

Interested in being a GCA volunteer? Contact us.