Annual Louie Awards Sponsorship

The generous support of our sponsors strengthens GCA throughout the year. Gain visibility and recognition, stand out as a supporter of the greeting card community, and help GCA fulfill its mission to promote, represent, and celebrate the greeting card industry!

The Annual Louie Awards Ceremony is back in person! Whether you are a publisher who wants to have some fun and support your friends, a retailer who wants to support your favorite makers, or an industry supplier who knows the value of sponsoring events that matter to your customers – GCA offers options for support at all levels.

Each level includes unique benefits and exposure which might include logo recognition, logo item, verbal acknowledgement at event, and more. Contact GCA with any questions: gca@greetingcard.org.

Sponsorship Packages:

Sponsorship Sign-Ups for the 34th Annual Louie Awards are not yet available. View the packages below, but registration will open in Fall 2022.

Award Category Sponsor | $1,000, $1,500, $2,000 (not available to card publishers)

• The prestigious annual Louie Awards recognize the best cards in the industry. Sponsor a category to show your support for cardmakers and your appreciation of card artistry.
• Category Sponsorship Options:
  • $2,000 – Special Recognition (Rising Star, Artist/Writer of the Year, Card of the Year)
  • $1,500  – Special Categories (Letterpress, Print & Production Excellence, Paper Engineering, Superbly Stated)
  • $1,000 – All Other Categories (greeting card occasions, seasonal greeting cards, card sets, invitations/announcements)
• Benefits:
  • Logo placement in all Louie marketing materials including:
    • On the GCA website and Award submission platform 
    • In marketing email communications and social media posts
    • On event signage
    • Verbal recognition within the Award presentation 
  • At the $2,000 Level
    • Opportunity to announce the winner at the Louie Award Ceremony
    • One (1) complimentary event ticket

Event Sponsor | $5,000, $8,000, $12,500, $15,000

• General sponsorship of the event helps make the Louis possible. Funds are allocated where most needed to ensure a successful experience for attendees, and you gain the broadest recognition as an Event Sponsor.
• Event Sponsor Level Options:
  • $5,000 – Bronze sponsorship includes three (3) complimentary event tickets.
  • $8,000 – Silver sponsorship Includes six (6) complimentary event tickets.
  • $12,500 – Gold sponsorship includes 2-3 minutes to present during the ceremony and eight (8) complimentary event tickets.
  • $15,000 – Diamond sponsorship includes 2-3 minutes to present during the ceremony and ten (10) complimentary event tickets.
• Benefits:
  • Logo placement in all Louie marketing materials including:
    • On the GCA website and Award submission platform 
    • In marketing email communications and social media posts
    • On event signage and within Award presentation 
  • Verbal recognition at Louie Award Ceremony
  • Mention in press releases and related press material

Associate/Affiliate Packages (of which Louies are a part)