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Friday, November 27, 2015


The Greeting Card Association is the U.S. trade association serving the greeting card and social expression industry. Founded in 1941, the GCA today represents nearly 200 American and international publishers from diverse businesses – ranging from young start-ups to established companies of all sizes, scopes and years in the industry – as well as suppliers that provide production services and product distribution at the wholesale level.

Legislative News Update


GCA LEGISLATIVE ACTION ALERT – Action required by December 4th

Click here to read more

2015 Annual Convention




November/December 2015 CARD TALK


From the GCA President Carlos LLansó


GCA Events

GCA Atlanta Networking Session
GCA LOUIE Awards and Events at the National Stationery® Show
GCA 75th Annual Convention

GCA News

GCA in the News - Beyond ‘Get Well Soon’ – Create an Empathy Card
LOUIE Awards
In Tune with the Nashville Convention
Postal Affairs

Member Updates

"How I Work"
Associates Feature

Click here for this and past issues of Card Talk


2015 GCA Winter Meeting Highlights


2015 GCA Winter Meeting

Click here to see highlights from this year's meeting

Atlanta Networking Reception Highlights



Thank you for starting off the new 2015 year with the GCA family with fun, laughter and memories!

Click here to see highlights from the evening.

Mentorship Program


Click here to learn more about the GCA Mentorship Program, become a mentor, or seek a mentor.

The GCA Mentorship Program is designed as an opportunity to elevate your professional capabilities and expand your industry network.

GCA and Industry News

GCA Member Hopelessly Romantic Media Productions announces feature of supermodel and entrepreneur Kathy Ireland in its first issue of Beverly Hills Weddings.

Beverly Hills Weddings Magazine will feature celebrity interviews while covering celebrity weddings, wedding couture, and more. The first issue will include an exclusive interview with Kathy Ireland, whose kathy ireland Worldwide brand has been creating collections for weddings and more since 1993. 

Jun 9 2015 12:00AM
New article
GREETING CARD ASSOCIATION NAMES 3rd ANNUAL CONSUMERS’ CHOICE WINNER; First-time entrant, New York-based Start-up Paper Pop Cards, Wins

WASHINGTON, D.C. – June 5, 2015 -- The Greeting Card Association (GCA) today announced that Paper Pop Cards is the winner of the GCA’s 3rd annual Consumers’ Choice Award.

Paper Pop Cards’ winning entry, “Get Well Tissue Box,” is a 3D pop-up card that when opened, reveals a tissue box and pop-up tissue.  The company’s patent-pending PopLock system allows the consumer to detach the 3D pop-up and use it as a decorative ornament or a permanent keepsake.  The card was a LOUIE winner in the “Get Well, Feel Better” category. 

Jun 5 2015 12:00AM
New article

The Greeting Card Association (GCA) announced the winners of its 27th International Greeting Card Awards Competition, the “LOUIE Awards” at a gala event during the National Stationery Show® (NSS) here last night. Among the winners in the 59 categories, including the new LGBTQ category, top honors for “Cards of the Year” went to Sunrise (in the $4 and below category) and Ladyfingers Letterpress (in the $4 and above category). 

May 18 2015 12:00AM
New article
GREETING CARD ASSOCIATION ANNOUNCES LOUIE AWARD FINALISTS 27th Competition Honors “Best of the Best” in the Greeting Card and Social Expression Industry

WASHINGTON, DC – March 5, 2015 – The Greeting Card Association (GCA) today announced the finalists of its 27th Annual LOUIE Awards, which recognize the “best of the best” in the more than $7B greeting card and social expression industry. “We are thrilled with the caliber of entries and delighted that so many new companies submitted their entries to this year’s LOUIE Awards,” said Tina Benavides, 27th Annual LOUIE Awards chair and vice president, Cards, Creative Division at American Greetings. “We offer our thanks to the 15 outstanding judges, representing companies from across the country, who dedicated their time and expertise to carefully evaluate each card for its originality, impact, design excellence, sendability and value,” she said. Click here to view a gallery of LOUIE Award finalists.

Mar 5 2015 12:00AM
New article
Greeting Card Sales to Help Fuel Valentine's Day Record Spending; Projected $1B in U.S. Card Sales

As the second most popular seasonal holiday for sending greeting cards, Valentine’s Day 2015 is projected to account for slightly more than $1 billion in Valentine’s Day card sales as total spending for the holiday is anticipated to be a record $18.9 billion.

Feb 13 2015 12:00AM
New article

Annual LOUIE Awards


 Annual LOUIE Awards

 Entries May Now be Submitted for the 2016 LOUIEs.

Click here for more information




Welcome New Members

1 canoe2 letterpress is the stuff dreams are made of- Carrie and Beth are childhood friends who always loved to draw. Now the two are all grown-up and work together as professional illustrators, designers, and printer. 

Art by George Roberts
Mixed media-pencil, pen & ink, and watercolor are George Robert's specialties, and he gravitates towards floral, landscape, and architectural subjects. Since relocating to Charleston seven years ago, he is continually inspired by the city's history, beauty, and architecture.  George's goal is to paint the town--brick by brick, gate by gate, and door by door.  He hopes you enjoy watching his work in progress.

Barton Cotton
With over 80 years experience, Barton Cotton is recognized in the religious community as a premier provider of quality stationery products and customized direct mail fundraising programs.

Big Wheel Press
Big Wheel Press was founded by Bill Muller in 2006. He had first been introduced to the world of hand printing by his father in 1964.  After seeing The Ideal Toy Company's home printing press, called The Big Press, in Popular mechanics, he bought one as a gift for Bill. Art, design and handmade crafts have been a part of Bill's life ever since.

Cards2Life creates 3D pop-up greeting cards that spring to life with each memorable opening. Described as the “best card you’ll ever give” and the “card you’ll never throw away,” Cards2Life cards have become collectible treasures worldwide.

Emajin Notes
Emajin Notes are the new and most exciting gift notes, to share with the world for someone who may have been touched by cancer, or their loved ones, as I [Creator Cynthia Jajjo] have been. They are small notes that speak volumes.

Figments Studio
Jill started Figments Studio in 1995 selling her journals and accessories at local craft shows in North Carolina and the Pacific Northwest. She later expanded her collection and added an on-line store. Figments Studio combines Jill’s long standing interest in antiques, fairy tales, journal writing (she began at age 10), historical imagery and architecture, as well as work by artists such as Rackham, Waterhouse and Hughes.

Hopelessly Romantic Media Productions
Hopelessly Romantic Media Productions has been publishing luxury magazines since 2007. In 2015, designer Victoria Napolitano released a revolutionary design, Magazine Greeting Cards with QR Codes. 

iGreet is an app that brings static greeting cards to life by using augmented reality technology. It's amazing how paper becomes a screen on which you can watch a video with sound!

Inventive Invective
What is a proper greeting? Is it 'hello'? 'what's up'? Nope. There is no correct greeting.  Therefore there is no proper greeting card, which is good because these are effing inappropriate.

Kathleen Barrett Stationery
Kathleen Barrett Stationery—greeting cards from hand painted designs, custom portait stationery and artfully designed custom greetings

LasX Industries was founded in 1998 with a laser focused mission: design and manufacture the most productive and accurate laser machines for materials processing. Using our patented LaserSharp® digital converting technology, we build high power, high speed industrial laser systems that solve unique manufacturing challenges.

Matrick and Eve
Matrick and Eve takes a hands-on approach due to their dedication to design, printing, packaging, and shipping all orders within their design studio and production facility. They control the process from start to finish, and have the ability to cater to the needs of their audience. Matrick and Eve is not afraid to take a concept, twist and turn it.

Mincing Mockingbird
Matt's Mincing Mockingbird products of avian jackassery have been gracing the hallowed halls of the Internet since 2006. He also produces fine art, and in addition to the giclée prints on this site, you can see more paintings and find out about upcoming gallery shows on his website,

Paper Epiphanies
Paper Epiphanies began with the desire to create a luxe stationery and letterpress line that actually said what we were thinking. It came from a passion to create beautiful paper that could make you laugh at the little things and bring much needed levity to those hard, stressful and sometimes scary moments in life.

September Ink
September Ink specializes in the handcrafted loveliness of letterpress. There's nothing we love more than fresh ink pressed into fluffy cotton paper with splendid new designs. We bring ideas to life for all kinds of paper projects, from cards and stationery to custom wedding invitations and corporate events. Come by our shop in San Francisco to see all the paper goodies we offer and feel the difference of handcrafted artisanal letterpress.

Sixty Seconds of Sunshine
Sending a Sixty Seconds of Sunshine card allows you to briefly connect with someone you care about who is battling, enduring, grieving or just feeling completely alone. The cards won’t change a situation but they may bring a minute of light into a person’s world that too often feels dark and hopeless.

Somssi Card Co., Ltd.
The motto of the company is Happy design. In order to improve the quality of life, Somssi card pursuit a high-quality design. Somssi card emphasizes purity and intimacy.

Stick with Scripture
Stick with Scripture is a team of sisters with a dream to build a creative and meaningful business with the help and support of family and friends. Their goal is to provide a positive message in every product that they create. They combine their heartfelt designs with the inspirational words of Scripture in beautiful handmade items.

Unreal Greetings
Unreal Greetings LLC is a small, independent greeting card company that creates fresh, funny, and original designs – relatable messages in an uncommon voice. We are proud to print locally, with a Minnesota Green Printer / Great Printer.

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