Welcome

The Greeting Card Association is the U.S. trade association serving the greeting card and social expression industry. Founded in 1941, the GCA today represents nearly 200 American and international publishers from diverse businesses – ranging from young start-ups to established companies of all sizes, scopes and years in the industry – as well as suppliers that provide production services and product distribution at the wholesale level.

The GCA is committed to: - Celebrating, promoting and preserving the tradition of sending greeting cards.

Providing meaningful opportunities for information exchange and business development.
Keeping members informed of trends and issues that might impact the industry.
Representing the industry before government/regulatory agencies.
Serving as the industry voice to the consumer and trade media.

2013 GCA Annual Convention

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2013 GCA Annual Convention Sponsors

Industry News

American Greetings Earns Top Honors from Online Trust Alliance

CHICAGO, IL – The Online Trust Alliance (OTA), a nonprofit organization with a mission to enhance online trust by collaboratively establishing best practices for privacy and security, today released the 2013 Online Trust Honor Roll report, revealing the top-scoring websites recognized for excellence in privacy, security and consumer protection. American Greetings achieved the number-one ranking of all internet retailers.

Jun 6 2013 2:25PM

Greeting Card Association Announces 25th Anniversary LOUIE Award Winners

New York, NY – Monday, May 20, 2013...The Greeting Card Association (GCA) honored the 25th Anniversary LOUIE Award finalists and winners in 52 different categories, as well as the first-ever recipients of a LOUIE Award for Lifetime Achievement, at an elegant gala at The Lighthouse at Chelsea Piers in New York City last night.

May 20 2013 9:14AM

GCA Announces Sponsors for the 25th Anniversary LOUIE Awards

White Plains, NY — The 25th Anniversary LOUIE Awards Committee is pleased to announce the sponsors for this year’s event, including the awards gala, which will be held Sunday, May 19, at The Lighthouse at Chelsea Piers. The list comprises 12 companies — greeting-card publishers, as well as industry suppliers that contributed in-kind donations of services and materials — who together generated record sponsorship for the Silver Anniversary event.

May 2 2013 1:58PM

Lobbyists speak loudly to preserve Saturday mail delivery

WASHINGTON — The U.S. lobbying forces that defeated a Postal Service plan to end Saturday delivery now are using their Capitol Hill clout to pass a law to make six-day delivery mandatory.

Apr 21 2013 12:00AM