Making Every Occasion Special Since 1941

The Greeting Card Association promotes the tradition of sending greeting cards, recognizes artistry and creativity, and helps keeps people connected through cards.

Join today, and receive the rest of 2016 for free

2016 Annual Convention Updates - Visit #GCANOLA on Twitter

Greeting card publishers and service providers from the United States and beyond are converging on New Orleans.

Get full coverage here, starting on September 22nd!


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Join the Greeting Card Association

Are you a greeting card professional? An independent designer or artist? A provider of products and services to the greeting card and social expressions industry? If so, your company should join the GCA.

Learn more.

Learn about the GCA

GCA leaders, member companies and volunteers innovate to meet the needs of today’s consumers. Member companies of the Greeting Card Association foster continued development and innovation in the greeting card industry.

About the GCA

Industry Resources

The GCA and its leadership help members grow their businesses through education and mentorship; as a media source and in its advocacy representing the citizen mailer and the critical need for a independent, sustainable postal service.

Read more

Find a GCA member

The GCA’s membership is as diverse as our industry, with established publishers, start-ups and suppliers from every region in the country and from around the world.

Member directory

Meetings and Events

The GCA Annual Fall Convention, unique regional networking and mentorship opportunities in the northeast and southeast, and upcoming e-learning opportunities offer the latest information, tools and techniques to help members grow their business.

View the event schedule

LOUIE Awards

The GCA’s annual LOUIE Awards program honors the art, editorial and design of greeting cards, invitations and announcements. Hundreds of companies from around the world, seek to be recognized as “the best of the best.”. Winning a LOUIE Award can provide great recognition and exposure for card publishers and help increase their sales.

Learn more about the LOUIEs

GCA Membership

Our diverse membership represent 95% of the U.S. greeting card market, including start-ups and established companies of all sizes , as well as independent designers and suppliers providing every type of product or service to America’s $7 billion greeting card industry. We provide members with educational opportunities, including an Annual Convention, and a Mentorship Program to help them learn how to grow and improve their businesses. We also represent the industry in Washington, DC and in the media. Become a memberFind a member

Starting a greeting card business can be relatively easy. But as your business grows, there is so much more you need to know.

Just getting started in the industry? Visit our New Companies page.

Read the latest edition of GCA’s newsletter, produced bi-monthly with content from and about the industry, GCA members and leadership.

Issue 34, September – November, 2016

Coming Soon!

“Big Ideas in the Big Easy” – New Research, Insights and Big Ideas to Help You Grow Your Business. Members and non-members may attend. Join us today!

Learn about our next Annual Convention in New Orleans