Benefits of GCA Membership
Being part of the Greeting Card Association means being part of a community that celebrates creativity, connection, and the power of a thoughtful message. Our membership benefits are designed to help you grow your business, strengthen industry connections, stay informed on trends and opportunities, and make a meaningful impact in the greeting card community. Whether you’re a longtime member or just getting started, you’ll find valuable resources, connections, and opportunities to help your business thrive.
If you are a supplier, printer, or part of a business adjacent to publishing greeting cards, check out a list of our Associate Member benefits here.
Build Your Industry Network
Connect with the people who get your business.- GCA connects you with publishers, suppliers, retailers, and industry professionals through our online members-only GCA community, Member Meet-Ups, Coffee Chats, Town Halls, and annual Conference. Build meaningful relationships, exchange ideas, find answers, and grow your network with people who understand the business.
Get Your Products Seen
Put your brand in front of the right people.- From exhibiting at Noted: The Greeting Card Expo and participating in GCA Villages at major trade shows and networking at our Meet Ups during those shows to being discovered through the GCA member directory, membership creates opportunities to put your company and products in front of buyers, partners, and industry influencers.
Gain Knowledge & Industry Insights
Learn. Stay informed. Make smarter decisions.- Get access to industry data, trends, statistics, webinars, and other educational resources in the Resource Center that help you understand what’s happening in the greeting card industry and beyond. GCA gives you the knowledge and perspective you need to make better decisions and stay ahead of what’s next.
Grow Your Business
Turn connections and opportunities into growth.Whether you’re launching a new company, expanding your reach, or building an established brand, GCA gives you opportunities to increase visibility, learn from your peers, discover new opportunities, and move your business forward through events, educational resources, and networking.
Save Money
Make your membership work for you.- Membership comes with tangible savings, including discounted Conference registration and Louie Awards entry fees, lower-cost trade show opportunities, exclusive supplier discounts and support, and access to member services that can help reduce the cost of doing business.
Shape the Future
Have a voice in where our industry goes next.- GCA members have a voice in the issues that matter to our industry. Through volunteer committees, the Board of Directors, and advocacy and legislative efforts, you can get involved to influence important industry issues, support the future of greeting cards, and make a difference.
Join GCA Today
Become part of a community dedicated to connecting businesses, creating opportunities, and supporting the future of the greeting card industry.