DENVER, CO (October 19, 2023) – “Thank You Card” from the brand Curly Girl Design, designed by Leigh Standley, and published by Calypso Cards, was named the “Consumer’s Choice” of the 34th Annual Louie Awards winners. Unique from the other awards that were judged by 52 industry judges, the Consumer Choice Award was open to the card-buying public to vote for their favorite card of the year from the 51 Louie Award-winning cards.
Almost 1,000 individual votes were cast, with 26% going to Curly Girl Design’s Thank You Card ($5.50 and below) to take home first place, “It is always such a treat to win awards, especially after so many years of work, but to be chosen by the customers, by the people who USE my work to connect to one another is truly an honor!” said Leigh Standley of Curly Girl Designs. When asked why this card was selected to compete in the Louie Awards, Calypso Cards said, “Who doesn’t love cheese?! It sends a wonderful message to those in our lives that we are truly thankful for.”
Launched in 1988, the “Louies” celebrate the best greeting cards of the year, and are named in honor of Louis Prang, the German-born Boston lithographer and publisher known as the “Father of the American Christmas Card.” The Louie Awards are open to all card publishers in the U.S. and throughout the world.
The full list of 2023 Louie Award-winning cards can be found on the GCA website here.
Submissions for the 35th Annual Louie Awards are now open. For more information on the Louies, submission process, and entry categories, check out the GCA website.
About the Greeting Card Association:
Founded in 1941, The Greeting Card Association (GCA) is the non-profit U.S. trade association serving the greeting card and social expressions industry. GCA represents nearly 200 American and international publishers and industry partners by promoting the tradition of sending greeting cards, helping members grow their businesses, recognizing creativity, and serving the industry and citizen mailer as a voice for media, leadership, and advocacy on industry issues.
Learn more at: www.greetingcard.org
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Contact: Endsley Eggert, Marketing Manager