GCA Events – August 2019
From the President – August 2019
GCA Makes Strong Plea For Greeting Cards To Be Excluded From The 25% Tariff List
GCA President and president of Up With Paper, George White, was granted the opportunity to speak at the US Trade Commission along with Sarah Moe Meyers, Hallmark’s federal affairs manager, in an effort to protect, not just the American greeting card market but those publishers who also export to the States. This was part of […]
Greetings & Salutations
GCA Vice-President and Noted Co-Chair George White recently spoke with Winsight Grocery Business about a successful Valentine’s Day promotion between his company, Up With Paper, and St. Louis-based grocer, Schnuck’s. “The key to leveraging seasonal opportunities is to not only sell more greeting cards but other seasonal gift items as well,” says White. Read the […]
Opportunities Are in the Cards
GCA Executive Director, Peter Doherty, and other members of the GCA talked with Grocery Business about how the popularity of greeting cards is growing among younger consumers and what retailers can do to capitalize upon this trend. “Greeting cards continue to be a really meaningful way for people of all ages to connect. At the […]
GCA Village for 2019 – Your Questions Answered!
GCA Sells 1/3 Exhibit Space for Noted: The Greeting Card Expo(SM) in the First Month
GCA Sells 1/3 Exhibit Space for Noted: The Greeting Card ExpoSM in the First Month Noted: The Greeting Card Exposm, Attracts Companies of all Sizes; Focus on Greeting Card Community Will Deliver Value to All Attendees WASHINGTON, DC – October 22, 2018 – The Greeting Card Association (GCA) today announced that after a strong response […]
What Happens when there are No Limits to Creativity?
When Hallmark’s Nicole Hite was given the key to the LOUIE Awards in the fall of 2016, it was unclear how creatives would react when they discovered that they had room to let their minds wander. It’s a blessing, and a challenge at the same time! This Hallmark blog post shares the story of the […]
From the Executive Director
Happy summer, everyone. I just thought it was a good time to share a brief update on several projects in which your association has been involved. First, we are pleased to report that the changes suggested for the GCA Bylaws have been approved by the membership! Thanks for your vote. It really DOES matter. In […]